Sub Pop Records

The Story

Bruce Pavitt and Jonathan Poneman incorporated Sub Pop in April 1988 and set up their first proper office here, on the 11th floor of a building whose elevator only went to the 10th. From here they signed Nirvana, Soundgarden, and Mudhoney and invented the aesthetic of the Seattle scene. To promote the 1989 Lame Fest, they flew British journalist Everett True from London. The Melody Maker article that followed put Seattle grunge on the world map.

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